Email marketing is an excellent tool for engaging directly with clients and prospects while boosting your Return On Investment (ROI). However, as a business owner or a marketer limited with time, it can be a challenging task to keep up with. From this article, you’ll find out: How to
Guest posting is as old as backlinks building. Before it was bastardized, it was seen as a white-hat method of building links that point back to your blog, hence increasing its credibility. Well, I wouldn’t want to call it a grey-hat method of building backlinks since it is still
Brand positioning is the act of setting your business apart from the competition. As a small business, brand positioning is an especially advantageous tool because it doesn’t require an exorbitant digital marketing budget. By making some minor changes to your content and social media strategy, studying your competition, and
A well-maintained blog is an excellent tool for a brand to have in its arsenal. Though it can provide many benefits — like enhancing emails and social media activity — I believe blogs are primarily an SEO asset. They can capture new readers and answer their questions if done correctly, strengthening brand
Instagram is the trending and most critical social media marketing platform these days. If you are a seller, your social media team worries or thinks about Instagram, right from the very first step. If you are a consumer, Instagram is the place you go to find new products or expect
When it comes to influencing the buying decision of a customer, trust plays a crucial role. Now, where this ‘trust’ comes from? In most cases, businesses having a credible brand identity are the most trusted ones among the customers. According to a study, 90% of people make up their mind
Artificial intelligence has firmly established itself as one of the leading technological innovations of the 21st century, yet precious little is being said about the myriad of ethical dilemmas being spawned by the rise of intelligent machines. As humans race ever closer to creating computers capable of thinking and acting
Chatbots have been massively taking over the business world. Businesses can quickly increase engagement and, with it, improve conversions. This digital communication function is effective on its own but if you pair it with other marketing channels such as email marketing, chatbots have massive potential for increasing conversions. Counting from
Marketing teams everywhere are racing to cater to as many consumers as possible, yet most of them are dismissing the idea of investing in chatbots because they think these AI assistants were merely fads that long ago fizzled out of style. In reality, however, chatbots can offer marketing teams an
Most small businesses don't consider themselves to be prime targets of cyber-attacks. This sort of thinking leaves the company open to potential hackers when they realize how easy it is to infiltrate into the company's databases and get what they want. The only crimes we hear
Retail has continuously been transformed over only a short period of time, so in order to get a hold of a big part of the market, industry leaders have been taking full advantage of technology. We had a chat with Alexandr Galkin, the CEO, and co-founder of the retail price
What do you think is mean by content marketing? Just the article, blog post? With writing, start my online life. One time, content marketing means only to understand the article, just like you. However, if you are seeing the previous all post of this Website you may start to understand
The user experience has changed over time. In the early days of the internet, people had to wait an eternity just for one page to load. The situation gets even worse if someone is hogging up the telephone line. You simply could not get anything done! Today, the internet has
Every website visitor passes through certain steps before purchasing the desired product. All marketers follow this traditional process which starts with “Contact form” & ends with “Sales Call.” This process takes days!! Only 43% of people answer cold calls & Email open rate has fallen to 20%. In other words,
The modern technological advancement of Artificial Intelligence (AI) and Natural Language Processing (NLP) are changing the way of the conversation by introducing chatbot software that are automated to perform chat or conversation with people for any purpose. Nowadays the use of chatbots is increasing among businesses of all sizes to
On the basic note of comparison between deep learning and machine learning, you will find the detailed versions of the concept in this article. Undoubtedly they are covering the future trends and also vary over several points. Once you will flip the coin of artificial intelligence, machine learning, and deep
