Customers' attitude towards brands has changed a lot over the last decade, particularly online. The range of choices and rise of the likes of fake news has seen it become more difficult for businesses to secure a loyal customer base. According to research done by telecommunications company TollFreeForwarding, online
SEO (search engine optimization) is one of the most efficient aspects of digital marketing. The reason behind this is due to the fact that it gives you more exposure, provides you with a reputation boost (sources with higher results are always considered more credible) and much, much more. The problem
Blogging is probably the best way to reach out to your customers and build your brand voice on the internet. According to a recent HubSpot survey, marketers prioritizing blogging efforts are 13 times more likely to see positive ROI. One of the primary reasons behind the success of blogging is
Marketing is an ever-changing landscape. In order to shepherd the masses to a specific brand, company, or product, marketing departments need to stay on top of industry and market statistics and forecasts, of course, but they also need to know what is moving the needle outside of their niche. What
One report claims that 8.4 percent of all tracked websites use Google Analytics. This may seem relatively small until you realize there are nearly 350 million websites – meaning that more than 29 million websites use this web analytics service. In most cases, users typically rely on Google Analytics to
Running a business and maintaining a high level of success for a long period of time is a difficult task. It takes a lot of hard work and dedication to be at the stage where you can be in a comfortable position to watch your business grow in the right
Every internet user knows the inevitable role of web hosting but another thing you will have to understand that you cannot acquire a suitable web hosting plan without knowing your requirements. Imperfect web hosting can become a nightmare for an online business. Before going ahead you have to heed on
Whether it’s conferences with staff members or meetings with clients, businesses spend a lot of time communicating. Thanks to technology, it has become easier than ever for business owners, employees, stakeholders, and clients to connect. Even if they are located in different parts of the world, the Internet has
Guest posting is as old as backlinks building. Before it was bastardized, it was seen as a white-hat method of building links that point back to your blog, hence increasing its credibility. Well, I wouldn’t want to call it a grey-hat method of building backlinks since it is still
A well-maintained blog is an excellent tool for a brand to have in its arsenal. Though it can provide many benefits — like enhancing emails and social media activity — I believe blogs are primarily an SEO asset. They can capture new readers and answer their questions if done correctly, strengthening brand
Every year, traffic generation for marketers and SEO specialists becomes increasingly complex. Obviously, every year more companies try to find a place in the sun in profitable niches like Gambling, Betting, Dating, Medicine, Software, Insurance, Lawyers, etc. But over time, previously uncompetitive tops have become quite expensive when using standard
During the past 10 years, social media has changed the way people communicate around the world, and the numbers don't lie. As of this year, there are over 2.7 billion active social media users. So, given the global popularity of
Are you looking for employees that can make your organization strong? If yes, here's a blog that discusses the different aspects of searching the right workstaff and the best way to find them.
As a blogger, you might be aware of some website platforms where you can publish your write-ups. But, are you aware of online self-building website platforms that can take your writing skills to an extra notch. If not, take a look at this write-up today! We guarantee you will not regret.
Guest blogging offers multiple benefits - it provides you with relevant traffic to your website , gives you opportunities to get backlinks and help you position yourself as an authority in your industry. In fact, bloggers who guest posts are
Do you want to earn extra income by writing blogs as a student? If yes, here's a blog that will teach you essential SEO tips that you need to have to succeed as a blogger.
