The best strategies to supercharge your sales and revenue with an easy to run an ad campaign Forget everything you know about Google Adwords if you are running an eCommerce store. Sure, you can still promote your site through Google ads if you’re having a sale or something like
The COVID-19 pandemic has compelled businesses to look for new ways to train personnel to accommodate the changes brought about by quarantine and lockdown restrictions. To continue operations, business managers have introduced the work from home arrangement for some employees. This arrangement is necessary to minimize face-to-face interaction while being
45% of organizations don’t have a clearly defined marketing strategy. And considering the abundance of available opportunities, that’s a concerning fact. Many companies are still unsure about how to attract qualified leads online, using sporadic and unfocused strategies that usually don’t produce consistent results. However, the good
There are many benefits to knowing your customers' needs. It will save you money on marketing and it will make you more profitable. Without focusing on your customer needs, surely you will fail to align the products and services you offer to your customers. After all, being customer-focused will
The term "Customer Experience" - or CX as it is commonly known - is thrown around a lot, especially in the marketing circles. Some view it as a competitive differentiator (as Gartner has mentioned over-and-over again), while others view it as an integral element of their marketing and
Search engine optimization is an essential part of growing your website and improving your search engine ranking. While it was once reserved for the savviest online marketers and entrepreneurs, that is no longer the case. All of your competition is likely working on their SEO, so there is a lot
The entire world is going through highly unusual circumstances in 2020, where it has become necessary to minimize physical contact as much as possible. Organizations around the globe had to suddenly shift to remote work policy to ensure their staff's safety and keep their business afloat. This shift
SEO is a dynamic field where experts keep changing their tactics to stay relevant and ahead of the competition. No SEO strategies are always guaranteed to stay relevant and show results. The only golden rule for SEO is to stay updated with the latest trends and keep evolving your SEO
If you’re an SEO or a business owner looking to enhance how your website looks in Google search results, then you’ve come to the right place.Structured data is an important part of any great SEO strategy and whilst it may not directly influence rankings, it does help
A few days back, I was searching for a jeweler near me. I clearly remember not mentioning my phone number or my email address. However, within a few hours, I got calls from two trinket stores and received around a dozen emails (on my secondary email ID) from jewelry stores
Marketing and sales engagements are a crucial requirement for any business, especially small businesses that are just starting up. These two activities form the backbone of any business growth, both in terms of profitability and customer satisfaction. A lot of small businesses start with a good product or service but
Many companies face significant data loss and disappear from the market within two years, according to a report by the London chamber of commerce. Data recovery is a way to recover data from your computer's hard drive. In this world, data can be lost in many ways, such
The pandemic and self-isolation year have changed the state of things in almost all areas of our lives. They forced many financial organizations to look at their business in a new way and even reconsider their priorities. Almost all of them have switched to working with clients via the Internet,
There was a time when there seemed to be just one solution that seemed natural when it came to selling online — one would start a web store, and that was pretty much it. The days appear to be long gone, though. Given the colossal popularity enjoyed by giants such as
When we discuss SEO, all points go in favor of highly optimized web pages. If we mention a content format that is very similar to a web page based on appearance and function, nothing can beat a PDF file. According to the Google Webmaster blog, PDF was indexed by Google
What is Micromanaging? Micromanaging can be defined as a style of supervision that sees executives very closely observing how their staff are working and trying to control every aspect of it. Some people think this approach works, but this isn’t the case. Not only is it demoralizing, but it
