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Start a Home-Based Business in a Few Simple Steps

Start a Home-Based Business in a Few Simple Steps

Did you know that almost 50% of millennials work as freelancers? Or that 50% of all US businesses are operated from home? Home-based businesses may not have been taken seriously in the past. But today, people dig the idea of working independently from the comfort of their own homes. In

App Beta Testing & Marketing_ Are They Related_

App Beta Testing & Marketing: Are They Related?

Testing the app before its official launch is a necessity. Everybody involved in the development process wants the customers satisfied with the final product as much as possible. Ultimately, it will require the testing process, including an in-house one, and then in real-world settings with actual users. Besides the obvious

5 Ways to Develop Your Content Marketing by Thinking Like an Investor 

Develop Your Content Marketing by Thinking Like an Investor

It can be hard to develop any marketing strategy without a clear idea, especially for businesses where digital marketing strategies seem to change all the time without any real understanding of what works. One of the proven ways to seek returns on your marketing efforts is through content. However, many

Why your business needs a Chatbot in 2019

Why your business needs a Chatbot in 2019

The ongoing evolution in the digital landscape has completely changed how enterprises do business today. Technologies are continuing to change how we use the Internet, both at a day-to-day consumer level and on the business level. Five years ago, digital marketing was all about apps or infographics, However, a new

How to Generate Leads in a Notoriously Difficult Industry or Niche

How to Generate Leads in a Notoriously Difficult Industry or Niche

In certain industries, such as manufacturing, generating promising leads can feel painfully difficult. Your industry is headlined by a handful of well-established giants, such as the Boeings and Fords of the world. You, the smaller vendor, don’t have the brand recognition to attract leads with just your company name

How Your Business Can Benefit from Growth Hacking

How Your Business Can Benefit from Growth Hacking

When you first hear the term “growth hacking”, it sounds a little odd. Almost like you’re setting up the scene for a new late-night science fiction flick. But growth hacking is a critical way that you can build your business’s digital presence. The term was first used back

7 Tools to Help you Fix your Business’ Online Reputation

7 Tools to Help you Fix your Business' Online Reputation

Connecting your business online can bring a lot of benefits. You can reach audiences who were not interested in your business at first, visitors can come in easily when they see your details on your website, and of course, they may even visit you because of positive reviews. However, for

Influencer Marketing- Here’s How to Calculate its ROI

Influencer Marketing- Here’s How to Calculate its ROI

These days, the moment “digital marketing” or “ social media marketing ” gets uttered, we can’t help but include influencer marketing. Many marketers swear by influencer marketing because it’s effective on younger audiences who don’t believe in advertising. However, marketers

How To Stop Your Business Partnership From Imploding

How To Stop Your Business Partnership From Imploding

Forging a strong and lasting business partnership is oftentimes the only thing standing between aspiring entrepreneurs and failure, yet many hardworking professionals have little to no idea how to go about actually solidifying such a personal relationship. Even business partnerships