17 LinkedIn Automation Tools for Fuelling up Lead Generation Efforts | 2021

Sam Makad / October 27, 2020 | 13 Mins Read

17 LinkedIn Automation Tools for Fuelling up Lead Generation Efforts | 2021

    LinkedIn is not only helpful in building new business connections and hiring talent, but it is also beneficial in lead generation to upscale your business. 

    Look at some of stats… 

    • LinkedIn's lead conversion rates are 3X higher than other major ad platforms, including Google Ads. (LinkedIn)
    • Roughly 15% of marketers are creating content for LinkedIn. (HubSpot)
    • Only 10% of marketers say they're investing in LinkedIn. (HubSpot)
    • In a study of over 5,000 businesses, HubSpot found that LinkedIn's traffic generated the highest visitor-to-lead conversion rate at 2.74%, almost three times or 277% higher than both Twitter (.69%) and Facebook (77%). (HubSpot)

    Source: https://blog.hubspot.com/marketing/linkedin-stats 

    Having said that, doing LinkedIn lead generation efforts manually is rudimentary. 

    Just like every other marketing endeavor, lead generation on LinkedIn mandates for automation as well. In this blog I will list out 17 best LinkedIn Automation tools for you.

    But first, know why do you need a LinkedIn Automation tool. 

    Reasons for leveraging Linkedin Automation Software for lead generation

    In 2020, there has to be no doubt in bringing automation to any business vertical, especially lead generation. Even then, here are some of the key points that might not be eye-opening but useful reminders as to why automation is needed for LinkedIn lead generation efforts.

    • Precise Targeting 

    LinkedIn automation tools help you target audiences based on several demographics and filters like designation, industry, age, interest, and many more. 

    • Personalized Approach 

    Smart LinkedIn automation software uses Machine Learning. Through ML, they recognize patterns and suggest the best messages and InMail subject linesto reach out to connections.

    • Process Automation 

    These tools reduce the repetitive work like finding the right prospects, sending them a connection request, and then setting up a meeting. These tools automatically message your 1st contacts and send connection requests to 2nd and 3rd contacts. So, now that you know the importance of LinkedIn automation tools for a lead generation, here is an exhaustive list of our recommended LinkedIn lead generation tools for 2020.

    17 LinkedIn automation tools for companies to fuel-up lead generation in 2020

    1. Expandi 

    Deployment: Saas/Web/Cloud

    Expandi is a safe and reliable cloud-based LinkedIn automation tool for lead generation. Amongst all the potent features this easy to use LinkedIn lead generation tool offers, here are the ones we like the most.

    Expandi helps you connect with the LinkedIn profiles of potential audiences from any Facebook or Twitter group. 

    It helps you scrape the people who are most interested in the type of products and services you offer and allow you to target them automatically on LinkedIn.

    Here's the tool in action: 

    Source

    Features:

    • Unlimited campaigns and automated sequences
    • Analytics dashboard for A/B testing
    • Zapier/Integromat and API integration
    • Blacklist function
    • In-app LinkedIn chat, and many more

    Pros 

    • Has best-advanced targeting features. You can find people who engaged with a specific LinkedIn post, and extract their profiles to target them with a custom message in few clicks.

    Cons 

    • At $99 per month, Expandi has a higher price than its competitors

    Price:

    Just like the lead generation tool itself, it's pricing plan is easy and convenient as well. Expandi charges a flat fee of $99/month/user packed with all its features.

    You can read more about the features here

    2. Kennected

    Deployment: Chrome-based browser extension

    Kennected is a LinkedIn automation platform that helps small and medium businesses, large businesses, and startups to optimize their LinkedIn marketing efforts.

    It is not only a LinkedIn automation tool but also a platform that provides education as to how to leverage LinkedIn to generate leads. 

    Here's a screenshot of its dashboard

    Source

    Features:

    • Automatically find relevant prospects
    • Allow to contact up to 100 prospects in a day 
    • Sync prospect details and activity to Hubspot in one click
    • Easily collate business emails 
    • Follow-ups automation and reply detection

    Pros 

    • Unparalleled customer support 
    • Helps in developing messages and traina to use this tool effectively with their 1-1 session

    Cons 

    • Doesn't offer a free trial 
    • It could have offered lead scoring and lead capturing features, considering the price 

    Price

    Kennected has three plans to choose from according to the business needs. 

    Professional - $59.95/month/user

    Grow - $89.95/month/user

    Ultimate - $115.95/month/user

    Detailed pricing plan here.

    3. Cleverly 

    Deployment: Web app 

    Cleverly is one of the most sought-after LinkedIn automation tools with clients like Lego, Amazon, Sony, Hulu, Marriott, and others.

    This LinkedIn automation tool helps you build detailed lists of your ideal prospects on LinkedIn. It then helps you create A/B-tested and customized cold outreach messages that are most likely to be responded to.

    Along with leveraging automated prospect lists, persuasive copywriting, automated outreach, and a data-driven strategy, this LinkedIn automation tool also has the following features.

    Source

    Features:

    • Intelligent response handling dashboard 
    • Real-time campaign metrics reporting
    • Automated follow-up messages to prospects
    • Send 1000s of custom messages to your ideal prospects every single month

    It gets easily Integrated with customer support software like Zendesk and others. Here's an picture of the same.

    Pros

    • Intuitive interface and easy to use 
    • A/B tested copywriting

    Cons 

    • It is pricey, if you don't need to send 1000 new invites on LinkedIn every month

    Price:

    Cleverly has three pricing models according to your business needs.

    Silver - 197/month/user

    Gold - 397/month/user

    Platinum - 597/month/user 

    See the detailed pricing plan here

    4. LinkedIn Helper

    Deployment: Chrome-based Browser Extension

    This LinkedIn automation tool helps businesses in LinkedIn lead generation in more than one way. 

    It helps businesses scrap and export data to CSV files (Google Sheets/MS Excel) from LinkedIn contacts, targeted prospects, and even those who have visited your company's LinkedIn page.

    Here's a screenshot of the tool in action

    Source

    Features:

    • Allows shooting personalized invites to 2nd & 3rd generation contacts
    • An efficient auto-mailing system
    • Sequential Messaging to 1st generation connections or LinkedIn Group Members
    • Automatically endorse contacts to get endorsements in return
    • Automatically add your signature to LinkedIn messages

    Pros

    • Quick to deploy, and easy to use
    • Store all LinkedIn contact data in .CSV files 

    Cons

    • Does not allow you to search for connections from a LinkedIn group 
    • On overusing this tool, your LinkedIn account can be terminated

    Price:

    LinkedIn Helper has four payment plans.  

    $15 per month (1 month payment $15)

    $13.33 per month (3 months payment $40)

    $10 per month (6 months payment $60)

    $8.25 per month (12 months payment $99)

    Get a free trial here

    5. Clickedin 

    Deployment: Web-based software

    Clickedin leverages artificial intelligence to empower your lead generation process on LinkedIn. 

    It gauges negative and positive sentiments of people towards your business or industry and filter leads accordingly through AI.

    This LinkedIn automation software promises that you'll get a prospects' verified email address, full name, phone number, business name, address, and others.

    Here's the tool in progress.

    Source

    Features:

    • Easy follow-up automatically by email or on LinkedIn
    • Export data in a CRM or G-Suite
    • Allows for email and social media marketing
    • Targets people based on several parameters, including a time when they're most likely to convert

    Pros

    • Ease of Use, Automation, Analytics, Support, and Continuous Improvement with new Features/Enhancements
    • Good customer support 

    Cons 

    • It is pricey in regards to what it offers

    Price:

    Business - $1197/3mo/1 license

    Team Plus - $1497/3mo/5 licenses

    Know the detailed pricing plan here

    6. Getprospect

    GetProspect is easy to use and an effective LinkedIn email address finder. All you have to do is enter search criteria like designation, company size, industry, etc. and you'll get a list of all the prospects. 

    Source

    Features:

    • Import or export prospects to apps like Salesforce, Pipedrive, and Gmail
    • Collaborate with team to find prospects quicker
    • Easily export prospects to XLS file format
    • Gather important information like company website, physical address and phone number, company size, number of employees, and more

    Pros

    • Attractive dashboard
    • Very easy to use 
    • Helps you quickly save data of LinkedIn connections 

    Cons 

    • Customer support lags at times
    • In the "search by filter" feature, entering company name or domain doesn't always work perfectly

    Price

    It's pricing plans are designed according to the number of email ids one can extract

    • 100 emails per month - $0
    • 1000 emails per month - $49
    • 5000 emails per month - $99

    7. Aeroleads 

    Deployment: Chrome-based browser extension

    Aeroleads is another lead generation tool for business-people. This tool helps businesses generate leads in real-time, which are very accurate. It does this by gathering as many as 15 data points like full name, job title, location, generic company emails, and business phone numbers from a single LinkedIn search. 

    This lead generation tool has bagged clients like IBM, Gartner, Domino's, and others.

    Here's an insider look on how it helps you find and connect with LinkedIn contacts

    Source

    Features:

    • Export data to Salesforce, HubSpot CRM, Pipedrive, Zoho CRM, FreshSales, Zapier, and others
    • Easy to use user interface
    • Optimum customer support

    Pros

    • To track down individual email address of prospects is very easy
    • Export data to 3rd party CRMs
    • Export up to 15 data points off Linkedin like Name, Job, Position, Email etc.

    Cons

    • Can be blocked by Linkedin, it is unlikely though

    Price:

    Take off - $49/month

    Climb - $149/month 

    Cruise - $599/month 

    They also have customized pricing plans for enterprises. Know more here.

    8. Lead Connect 

    Deployment: Chrome-based browser extension

    Lead connect is another LinkedIn automation tool that helps with quick and efficient lead generation. It helps businesses use LinkedIn Sales or LinkedIn Navigator to find prospects and convert them into leads automatically.

    Here's a look of its dashboard, how it lets you connect with LinkedIn members and schedule follow-ups:

    Lead-connect

    Source

    Features:

    • Sends a follow-up, up to 10 times till you receive a response
    • Automatically stops following-up after receiving a reply
    • Collaborative features for teamwork
    • Blacklisting option 

    Pros

    • Ease of use, intuitive user interface
    • Responsive support team 
    • The ability to create an automate the cascading messaging system from the initial connect message to follow up messages

    Cons 

    • Refund process is difficult 
    • If there are multiple messages threads, it gets difficult to know if you are repeating the message or not

    Price

    Lead Connect has 3 plans according to your business needs:

    Professional - $22.95/month

    Grow - $40.95/month

    Ultimate - $77.95/month

    See the detailed price list here.

    9. Very Fast 

    Deployment: Chrome-based browser extension

    Very Fast is a LinkedIn automation tool that promises to give the best help to your lead generation efforts but also make the process very quick! 

    This lead generation tool helps you connect to prospects, follow-up with them through custom templates. And it does this very fast, saving you your precious time.

    Source

    Features

    • Works anywhere on LinkedIn 
    • Ready to use, quick and easy templates 
    • Recommends you smart subject lines

    Pros 

    • Value for money 
    • Simple user interface

    Cons 

    • Could host more features, customers wouldn't mind a price hike for a UI as theirs 

    Price:  

    This LinkedIn automation tool costs $20 for 3 months. Know more here

    10. Crystal 

    Deployment: Chrome-based Browser Extension

    This LinkedIn automation tool uses ML (machine learning) to predict any prospect's personality based on the information they have put on LinkedIn and other social media platforms. Crystal leverages this information to help you effectively write InMails.

    These automatic messages would reflect the unique personality of the targeted prospects.

    Here's how it shows you the personality of LinkedIn profiles: 

    Source

    To improve LinkedIn sales, it's imperative to become a better communicator. It's automatic suggestions help you communicate better on LinkedIn.

    Here are its main features

    Features:

    • Instant access to millions of personality profiles
    • Tailor your emails, phone calls, and meetings for every customer's unique personality

    Pros 

    • Sinceit uses AI you can predict your LinkedIn connection's next move by analyzing assessment responses and text samples
    • You not only get a personality report on connections but also insights on how to approach them 

    Cons

    • Free tool only allows you to analyze 10 people per month 

    Their might me bias in reports as people taking the DISC test might not give all true answers

    Price:

    You can start using this tool free here.

    11. Discover.ly 

    Deployment: Chrome-based Browser Extension

    Discoverly is another LinkedIn automation tool that can be used by small and medium-sized businesses. It helps businesses find prospects, target them, follow-up, and set up meetings automatically.

    Source

    Here are some of its unique features:

    Features

    • Alerts you if you have any mutual Facebook friends each time you visit someone's Linkedin profile
    • Reveals the person's recent tweets to help you build their profile
    • Works with Boomerang, Rapportive, Hubspot, Buffer, Hunter, Yesware & Right Inbox

    Pros

    • Free 
    • Chrome Linkedin extension to ease of use 
    • Shows the social media data of connections

    Cons 

    • Doesn’t show email addresses

    Price:

    N/A

    12. Intouch

    Deployment: Chrome-based browser extension

    Intouch is an intuitive LinkedIn automation tool that can automate LinkedIn invitations and automatically follow-up your connections. It automatically sends personalized messages based on your connections in order to prompt them to respond.

    It helps you target only those prospects interested in your product/services and not those at the top of the funnel.

    Here's the tool in action:

    Intouch

    Features:

    • Sends auto connection requests to 2nd and 3rd-degree connections
    • Automatically send drip campaigns to your 1st-degree connections
    • Sets up your message sequence
    • Sends tailored follow-up messages according to your schedule

    Pros 

    • Easy follow up 
    • Easy to navigate, good user interface 

    Cons

    • Difficulty while switching geographic locations on LinkedIn

    Price:

    BIZ – $29 user/month

    START $19 user/month

    It also has a free plan for limited functions. 

    Get detailed pricing information here.

    13. Octopus 

    Deployment: Software 

    This LinkedIn lead generation platform helps thousands of LinkedIn users simplify prospecting efforts and grow their business with its advanced marketing automation and lead generation tool.

    Octopus helps you create your personal LinkedIn lead generation funnel. You can remove and combine features quickly and easily, save all your prospects in your personal dashboard, and build a broader client base.

    It also generates attractive analytics reports to watch and measure your KPIs.

    Here's the Octopus pop-up window on a LinkedIn page:

    Source

    Features:

    • Sends personalized connection requests to 2nd and 3rd level connections on LinkedIn
    • Shoots bulk message 100s of 1st level connections
    • Automatically endorses up to 7 skills of your LinkedIn contacts

    Pros 

    • Automatically see hundreds of LinkedIn profiles 
    • Automatically endorse skills of your contacts 
    • Generates good reports 

    Cons 

    • You will have to use a LinkedIn premium to use Octopus CRM with, as normal Linkedin has a cap on the number of outreach messages you can send on it 

    Price

    Octopus has 4 pricing models according to your business needs. 

    Starter - 6.99$ per month

    Pro - 9.99$ per month

    Advanced - 14.99$ per month

    Unlimited - 24.99$ per month

    Visit the website to know more about pricing

    14. Zopto

    Deployment: Cloud-based software

    Zopto's LinkedIn automation tools are mainly used by sales teams to automate their LinkedIn lead generation efforts. However, due to its various engagement features, it can also be used by startups to attract investors and by recruiters to find the right candidates.

    The advantages of integrating Zopto tools into your lead generation efforts can add huge value to your marketing efforts. You will not only be able to automate your lead generation process but also acquire new customers outside of your network within days.

    Here's how the Zopto's of the dashboard looks like

    Source

    Features

    • Agency Dashboard to view everything at one place 
    • Profile View Generator to automatically visit thousands of LinkedIn profiles to show them your presence
    • Free InMail Messages to 1000s of premium LinkedIn users
    • A/B Testing and Advanced reporting

    Pros 

    • Advance filters to and target by Title, Seniority Level, Location, Industry, Company size, Technology that the company uses, Number of followers, and much more.
    • Enable settings like Free Inmails,  Connection Invites, Sequential Messaging, Twitter Engagement or Profile View Generator to get the amount of engagement desired

    Cons 

    • No option to cancel the campaign midway, if you accidentally contact the wrong people.
    • Won't send clear notifications when the free trial ends.

    Price:

    Zoo has three pricing models according to your needs

    Personal: $215/m

    Grow: $395/m

    Agency: $895/m

    Visit the website to know more about the pricing plans. 

    15. Dux-soup

    Deployment: Chrome-based Browser Extension

    Dux-soup is another LinkedIn automation tool that helps you generate leads in many ways. With Dux-Soup, it's easy to find, attract, and engage with your prospects on LinkedIn. Let Dux-Soup automate your LinkedIn lead generation leg-work, so you can focus on growing your business and closing deals.

    Source

    Feature:

    • Automatically follow and endorse connections
    • Visit based on previously downloaded CSV and tagged profiles
    • Filter out 'Influencers', 'Premium Members', 'Job Seekers', 'Open Link members', 'CRM imports' and customize campaigns for each 
    • Auto-skip previously visited profiles

    Pros 

    • Easy to use even for beginners to start their first drip campaigns on LinkedIn 
    • Customer support round-the-clock

    Cons 

    • After installing this Chrome extension your browser will slow down and LinkedIn will load slowly as well

    Price: 

    Free: Auto-visit 100 profiles per day

    Professional Plan: $15 per month. Auto-visits 1,000 profiles per day, plus the functionality listed below

    Turbo Plan: ($55/month)

    Click here to know more about pricing. 

    16. Meet Alfred

    Deployment: Web app

    Trusted by businesses like Deloitte, Airbus, Cocacola, and others, Meet Alfred is one of the most sophisticated LinkedIn automation tools out there. 

    Not only does it provide you with the best LinkedIn lead generation tools, but it also ensures that you do it cost-effectively. 

    Source

    Features

    • Create and execute multiple sophisticated messaging campaign sequences easily
    • Helps you engage with your LinkedIn network using your Gmail or G Suite account.
    • Allows you to ensure your Linkedin account is within its commercial limits.

    Pros

    • Track every action of each lead from one dashboard 
    • Auto-detects Linkedin warnings made when you surpasses limits of campaigns based on your Linkedin membership

    Cons 

    • No credit card is accepted. You need to have American Express or Master Cards
    • You get to manage only 1 LinkedIn profile with $30 per month

    Price

    Essential - $39/month

    Advanced - $59/month

    Professional - $99/month

    Get the detailed pricing plan here.

    17. We Connect 

    Deployment: web app

    We Connect is another LinkedIn automation software that comes with an array of more than 55 features like interactive inbox, API & zapier, reports & charts, duplicate suppression, blacklist, and auto-withdrawal to make your lead generation efforts on LinkedIn more effective. 

    Source

    Features:

    • Easily import your search results. Save unlimited lists and start outreach campaigns
    • Invite up to 100 people a day. 
    • Automatically send follow up messages
    • Automatically get dedicated IP addresses based on your location, inbuilt randomization, and usage limit protections to avoid detection. Automate, yet look human 

    Pros 

    • Good user interface
    • Good customer support

    Cons 

    • You can't run more than 1 campaign at a time

    Price

    It has a flat fee of $49. Know more here.

    Conclusion

    LinkedIn has remained the most sought-after professional social media network to grow your business and business network. As mentioned above it has always surpassed other social media networks in generating quality leads. 

    It is only wise to know the right tools and techniques to utilize the full potential of this potent social media platforms for professionals.

    We hope this exhaustive list of LinkedIn automation tools will help you find the right ones for your lead generation endeavors on LinkedIn. 

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