With the surge of the digital age, people get more comfortable shopping online. That’s why more and more businesses use eCommerce as part of their operation. It’s also a strategy to enhance their marketing and sales. If you have a business, leveraging eCommerce is necessary to thrive and
According to forecasts, the global number of business emails sent daily will surpass almost 350B by the end of the year. Surprised? This is the answer to why your cold email letters should stand out among others. It does not matter what is the goal of your cold email company
Attention, please! The Lean Startup movement has given rise to memorable catchphrases such as "Turnover!" "Least Viable Product!" and "Escape the building!" These sayings have even been printed on t-shirts and other merchandise. However, amidst all the catchy slogans and amusing products lies a
"Marketing is no longer about the stuff that you make, but about the stories you tell." -Seth Godin, Author. In 2011, Google released an ad titled "Dear Sophie" with the tagline "The Web is what you make of it.". The advertisement followed a father&
Have you spent thousands of dollars to market your product yet failed to achieve the desired results? Well, that happens to a lot of entrepreneurs, especially when they are just starting. However, you can stop this from happening. You can easily boost your sales and increase your conversions by creating
The tides of modern business are shifting. These days, when consumers look for a business to fulfill their requirements - a product or a service - they genuinely care about this brand's impact on the world around them. Therefore, if you want to take your business to the
If it comes to running an online store, savvy sellers leave no stone unturned in improving the customer experience and increasing engagement. One of the handiest and doable is by integrating your social media feeds into your website. Instagram, in particular, is a powerful platform for building your brand and
As consumers, we are constantly bombarded by daily advertising messages, from billboards on the street to ads on our phones and televisions. While some of these messages may seem harmless or helpful, many are carefully crafted using various propaganda techniques to persuade us to buy a product or service. Propaganda
Designers and developers often find themselves tasked with writing copy for their projects, from website content to interface labels. However, writing may not be their area of expertise, and it can be challenging to create compelling copy that resonates with the audience. That's where UX writing comes in.
LinkedIn marketing has the potential to propel your business to new heights. If you have yet to start utilizing LinkedIn for your business, you pass up a valuable opportunity. Unlike Facebook, Instagram, Twitter, and TikTok, LinkedIn is a social networking platform aimed at professionals. However, LinkedIn is now more than
The online retail sector has grown exponentially in recent years, and an increasing number of businesses are competing for customers' attention and loyalty in the e-commerce space. With so much competition, companies must stay ahead of the curve and employ innovative strategies to differentiate themselves. To increase sales and
E-commerce now is not a new thing for most of us. Starting an e-commerce business is profitable. And if you sell products or services online, your online store must include an easy-to-find and understandable privacy policy. So what is a privacy policy? A Privacy Policy is mandatory for any website,
Mobile targeting can help businesses grow their customer base and strengthen customer retention through targeted advertising. It can also be used for direct response advertising, such as getting people to download apps or visit websites. Mobile targeting is ideal for marketers who want to reach customers when they're
Web scraping can be an invaluable tool for startups looking to gain insight into their competitors and the market. It can quickly and cost-effectively gather data from hundreds of web sources in a short amount of time. This data can then inform decisions, measure performance, identify trends, and more. This
Employee turnover is frankly inevitable. Employees leave for numerous reasons, such as resigning, retiring, or transferring locations. So, many may consider employee departure a natural part of any company's life. However, problems arise when departures become frequent and rapid. This scenario may significantly impact the business's
Today, content creation has become a source of income for different kinds of creators. From influencers to niche bloggers, there are millions of people who regularly publish content online on different platforms and even their own websites. While content creation can definitely be both fun and profitable, it can also
