Skip to content

Sam Makad

The Importance and Components of the UX Discovery Phase

The Importance Of UX Discovery Phase And Its Components

Discover why the UX discovery phase is crucial to the success of any project. Explore its key components and learn how to maximize its benefits Product development is a complex process with numerous moving parts. However, out of everything that needs to be done during the course of the project,

Common Mistakes Business Owners Make When Running a Local Company

13 Common Mistakes Business Owners Make When Running a Local Company

Almost everybody knows about successful local business owners in their locations. You might have heard about big companies spending millions of dollars buying small and local companies. This might tempt you to start a local company of your own. However, even though this might sound easy, running local companies takes

Workflow Automation

Workflow Automation 101: All You Need to Know

Workflow automation is a powerful tool that can help businesses improve efficiency and save time. By automating mundane tasks, organizations can free up their staff to focus on higher-value activities and projects. However, implementing workflow automation isn’t as simple as flipping a switch; it requires careful planning before, during,

content syndication platforms

6 Best Content Syndication Platforms For B2B Marketing

Content syndication continues to gain momentum with the rise of unique platforms and avenues for information consumption beyond just traditional blog posts. As a result, it now features highly in the toolkit of content marketers, especially when it comes to B2B marketing and lead generation. Still in its nascent stages,

Hiring Strategies to Attract and Retain Tomorrow’s Talent

7 Hiring Strategies to Attract and Retain Tomorrow’s Talent

Hiring the best talent for your business can sometimes be a long-winded and arduous process. This is especially true in strong job market environments: job-seekers are simply looking for more. Higher salaries and monetary benefits don’t make for attractive roles anymore. Candidates are now increasingly evaluating if companies are

6 Important Steps To Creating A Successful TikTok Ad

6 Important Steps To Creating A Successful TikTok Ad

Within just 6 years, short-form video platform TikTok has quietly amassed an audience of over 1.5 billion, putting it at par with giants like Google and Facebook, having already outstripped the likes of Reddit and Twitter. It remained the most downloaded app in 2021 with nearly 660 million downloads,

8 Ways To Prevent Company Data Breach

8 Proven Ways To Prevent Company Data Breach

Data breaches can have extreme consequences. If an employee or company has information exposed, this could affect many areas of your life or your business. So, are you tech-savvy, or do you feel that safeguarding the data is something you need help with? Regardless of your answer (because there’s

The Importance of Regularly Scheduled Performance Reviews

The Importance of Regularly Scheduled Performance Reviews

Most employers agree that performance reviews are necessary to foster employee growth, but only 26% of employees think the feedback they receive helps them improve their work. There are two possible reasons for this. For one, feedback is rarely an honest, two-way dialog that’s built on strengthening relationships. It

Tips For Creating The Best Sports Betting SEO campaign

Tips For Creating The Best Sports Betting SEO Campaign

Online sports betting is among the most competitive markets in the world. Building a stable, reputable brand in this industry requires the best strategies to stand out. Out of any digital marketing strategy, search engine optimization (SEO) is one of the most effective for building a robust online presence. Creating

A Guide To Transitioning To The Hybrid Workplace

How Can Businesses Successfully Transit To A Hybrid Work Model

The workplace is evolving. With technological advances, people are shifting from the traditional 9-5 workday in an office to a more flexible work schedule that can be done anywhere. However, the world is seeing a new hybrid model emerge. This combines the best of both worlds, allowing employees to work