Digital Marketing

20 Most Subscribed YouTube Channels in 2024 {Updated in December}

As YouTube continues to reign over the digital landscape, millions of content creators worldwide vie for viewers’ attention, offering an endless array of unique channels to explore and enjoy. Yet, amidst this vast sea of creativity, a select few have managed to rise above the rest, capturing the hearts and minds of millions and securing their spots among the most subscribed YouTube channels.

The exceptional success of these creators lies not only in the entertainment value of their content but also in their ability to forge deep connections with their audience, fostering a sense of community and shared experiences.

In this blog post, we will delve into the fascinating world of the 20 most subscribed YouTube channels, examining the diverse range of content they offer, the secrets behind their meteoric rise to fame, and the distinctive qualities that have made them truly exceptional in the ever-evolving realm of online entertainment.

1. MrBeast – 339 million subscribers

Jimmy Donaldson, known as MrBeast, is a YouTube sensation who creates content focused on philanthropy, stunts, and challenges. With his signature combination of extreme challenges and heartwarming acts of generosity, MrBeast has set himself apart from other content creators.

His unique approach to helping others and extreme stunts have garnered him a massive following. By consistently pushing the envelope and collaborating with other popular YouTubers, MrBeast has kept his audience engaged and eager to see what he will do next.

His channel also raises awareness for various charitable causes, inspiring viewers to make a difference.

2. T-Series – 282 million subscribers

As the most subscribed YouTube channel, T-Series is an Indian musicand film production company that has taken the digital world by storm. Known for its vast collection of Bollywood music videos, movie trailers, and other entertainment content, T-Series has revolutionized the Indian music industry by bringing it to a global audience.

Many attribute the channel’s success to its consistent release of high-quality content that appeals to a wide demographic. In addition, the channel’s strategic collaborations with renowned national and international artists and its ability to keep up with the latest trends in the music industry have contributed to its remarkable success.

3. Cocomelon – 187 million subscribers

Cocomelon is a children’s YouTube channel that features 3D animation and nursery rhymes. What sets this channel apart is its commitment to producing educational content for young kids entertainingly and engagingly.

Parents appreciate the value of Cocomelon’s content, which has led to its immense popularity among families with young children. The channel’s unique visual style, memorable characters, and catchy tunes create a captivating learning environment, helping children develop essential cognitive and language skills while having fun.

4. SET India – 180 million subscribers

Sony Entertainment Television (SET) India is a popular Hindi-language channel that offers a variety of content, including drama series, reality shows, and comedy. The channel’s appeal lies in its diverse programming and commitment to high-quality production values. 

SET India has kept viewers hooked by constantly adapting to changing audience preferences, introducing innovative content formats, and leveraging the star power of Indian television and film industry personalities.

This has earned the channel a loyal and growing fan base in India and among the global Indian diaspora.

5. Vlad and Niki – 130 million subscribers

Vlad and Niki is a children’s channel featuring two brothers who share their toy reviews, adventures, and educational content with their viewers. Their creative videos, relatable personalities, and enthusiasm have captured the hearts of millions of young viewers.

The brothers’ ability to entertain while imparting valuable lessons has contributed to the channel’s success. The channel regularly collaborates with popular toy brands, incorporates fun challenges, and showcases imaginative play scenarios, keeping its content fresh and engaging for its young audience.

6. Kids Diana Show – 129 million subscribers

The Kids Diana Show is a children’s channel featuring Diana, a young girl who shares her adventures, toy reviews, and other activities with her audience. The wholesome, family-friendly content of the channel and the relatable nature of its protagonist have resonated with children and their parents alike, contributing to the channel’s success.

In addition, the channel’s engaging format, which often incorporates storytelling and imaginative play elements, encourages creativity and curiosity among its young viewers. The Kids Diana Show also often collaborates with other popular children’s channels, broadening its reach and appeal.

7. Like Nastya – 124 million subscribers

Anastasia Radzinskaya, or Like Nastya, is a young Russian-American YouTuber who creates content about her daily life, travels, and adventures with her family. With her unique blend of storytelling, adventure, and family values, Nastya has created a strong bond with her audience, who eagerly follow her exploits and learn valuable life lessons.

The channel’s focus on inclusivity and its ability to connect with viewers from different cultures and backgrounds have contributed to its widespread appeal. By featuring content in multiple languages and exploring various aspects of Nastya’s life, the channel offers a diverse and entertaining viewing experience for children worldwide.

8. Zee Music Company – 113 million subscribers

Zee Music Company is an Indian music label that features a variety of Bollywood music videos and movie trailers. The company’s commitment to high-quality production and diverse music genres has contributed to its massive subscriber base. 

In addition, Zee Music Company‘s ability to cater to different tastes and preferences within the Indian music scene has helped it maintain a loyal and growing audience. By partnering with established artists and nurturing emerging talent, the channel has stayed at the forefront of the Indian music industry, consistently delivering chart-topping hits and captivating visuals.

9. PewDiePie – 110 million subscribers

Felix Kjellberg, or PewDiePie, is a Swedish YouTuber who initially gained fame for his “Let’s Play” gaming videos. Over the years, his content has expanded to include vlogs, comedy, and commentary. His charismatic personality, sense of humor, and genuine connection with his audience have made him a fan favorite, earning him millions of subscribers.

In addition, PewDiePie’s ability to adapt to the changing digital landscape, his authentic and unfiltered approach to content creation, and his willingness to address controversial topics have helped him remain a relevant and influential figure in the world of YouTube proxy.

10. WWE – 106 million subscribers

World Wrestling Entertainment (WWE) is a popular professional wrestling company that offers highlights, interviews, and behind-the-scenes content on its YouTube channel. WWE‘s unique blend of sports and entertainment has captivated fans for decades, and the channel’s ability to provide exclusive access to the world of professional wrestling keeps subscribers engaged and coming back for more.

By showcasing its superstars’ athleticism, drama, and larger-than-life personalities, WWE offers a thrilling and immersive experience for fans. The channel also produces special content, such as documentaries and retrospectives, which deepens the connection between fans and their favorite wrestlers.

11. Stokes Twins – 105 million subscriber

The Stokes Twins YouTube channel, run by identical twins Alex and Alan Stokes, focuses on comedic content including pranks, challenges, and lifestyle vlogs. Established in 2011, the channel has garnered millions of subscribers due to its energetic, lighthearted entertainment aimed primarily at a teenage audience.

Their videos often feature extreme pranks, 24-hour challenges, and funny skits, with frequent collaborations with other popular YouTubers. The purpose of the channel is to entertain, engage, and bring laughter to viewers through high-energy, relatable content that showcases their personalities and creative ideas.

12. Goldmines Telefilms – 102 million subscribers

Goldmines Telefilms is an Indian film production company specializing in dubbing and distributing Bollywood and South Indian films. Their YouTube channel features an extensive collection of movies, trailers, and film-related content, making it a one-stop destination for fans of Indian cinema.

Goldmines Telefilms‘ commitment to making regional films accessible to a wider audience has earned them a massive following. The channel provides content in various languages, ensuring that fans can enjoy their favorite films without language barriers.

In addition, their carefully curated selection of films and engaging presentations have made Goldmines Telefilms a go-to platform for movie enthusiasts.

13. Sony SAB – 98 million subscribers

Sony SAB is an Indian television channel focusing primarily on comedy and light-hearted content. With popular shows like “Taarak Mehta Ka Ooltah Chashmah” and “Aladdin,” Sony SAB has managed to carve a niche for itself in the world of Indian entertainment.

The channel’s commitment to providing viewers with daily laughter has contributed to its impressive subscriber count. By combining humor with relatable, everyday situations, Sony SAB’s shows strike a chord with viewers from all walks of life. Additionally, the channel regularly experiments with new formats and storylines, ensuring its content remains fresh and engaging.

14. BLACKPINK – 95.4 million subscribers

BLACKPINK is a South Korean girl group that has taken the world by storm with its catchy music, stunning visuals, and captivating performances. As the most subscribed K-pop channel on YouTube, BLACKPINK has managed to break cultural barriers and appeal to a global audience.

Their dedicated fan base, known as “BLINKs,” eagerly awaits each new release and passionately supports the group. In addition, the channel offers exclusive content, such as behind-the-scenes footage, dance practice videos, and personal vlogs, which help to humanize the members and strengthen their connection with fans.

BLACKPINK’s unique blend of fierce and feminine, trendsetting fashion and undeniable talent has solidified its status as a global icon.

15. ChuChu TV Nursery Rhymes & Kids Songs – 91.7 million subscribers

ChuChu TV Nursery Rhymes & Kids Songs is a another popular YouTube channel that focused on creating engaging, educational, and entertaining content for young children. They mainly helps kids to learn concepts, good habits, moral values through fun, and catchy songs, and interactive animated videos.

By combining education with entertainment, ChuChu TV aims to make learning fun and effective for young minds.

16. Zee TV – 81.4 million subscribers

Zee TV is a prominent Indian television channel with a large following, both in India and internationally. It offers a wide range of content from drama serials to reality shows to cater young and old age audiences specially women.

Their offering are engaging and emotionally driven serials that resonate with Indian audiences.

17. 5-Minute Crafts – 81.1 million subscribers

5-Minute Crafts is a popular YouTube channel that offers viewers a wide range of do-it-yourself (DIY) projects, life hacks, and craft ideas. The channel focuses on quick and easy projects you can complete in just a few minutes, making it stand out.

With its vast array of content, 5-Minute Crafts caters to a wide audience, providing creative inspiration for people of all ages and interests. In addition, the channel’s visually appealing and informative videos often feature step-by-step instructions, making the creative process accessible even for beginners.

By regularly updating its content and exploring various themes and ideas, 5-Minute Crafts has maintained its position as a leading source of DIY inspiration.

18. Pinkfong – 79.5 million subscriber

Pinkfong is a popular YouTube channel known for producing engaging children’s content, particularly songs and educational videos. Created by SmartStudy, a South Korean education company, its primary focus is to create fun, colorful, and educational videos that teach kids basic concepts like numbers, letters, animals, and social skills.

The channel’s most famous video, “Baby Shark,” became a global phenomenon. Pinkfong’s purpose is to provide entertainment while promoting early childhood learning through catchy songs, animated stories, and interactive content. It’s aimed at preschoolers, offering a safe and engaging environment for young viewers.

19. BTS – 79.5 million subscribers

BTS, also known as the Bangtan Boys, is a South Korean boy band that has achieved global success with their music, performances, and unique personas. The group’s YouTube channel features music videos, behind-the-scenes content, and vlogs that provide fans with an inside look at the lives of these international superstars.

The channel’s dedication to providing quality content and a personal connection with its fans has helped solidify its position as one of the most subscribed YouTube channels. BTS’s powerful messages of self-love, mental health awareness, and social issues, coupled with their exceptional musical talent and engaging performances, have resonated with fans across the globe.

Their dedicated fan base, known as the “ARMY,” remains influential in the digital space, contributing to the group’s continued success.

20. Color TV – 77.7 million subscriber

Colors TV is a popular Indian television network’s YouTube channel, offering a variety of entertainment content. The channel features full episodes, highlights, and exclusive clips from its most-watched shows, such as Bigg Boss, Kundali Bhagya, and Naagin. Its primary focus is to deliver engaging drama, reality shows, and reality-based entertainment, appealing to a broad audience.

The channel’s purpose is to provide easy access to its shows and connect with viewers online. Colors TV’s content includes soap operas, reality TV, game shows, and music-based competitions, creating a diverse entertainment hub for all ages.

Summary

The world of YouTube is incredibly diverse and ever-changing, with content creators constantly pushing the boundaries of creativity and innovation. The 20 most subscribed YouTube channels in December 2024 have found the perfect balance between engaging content, personal connection, and consistent growth.

As a result, these channels have managed to amass millions of subscribers and created lasting impacts on their respective industries and the global YouTube community.

Each of these channels has earned its spot among the most subscribed YouTube individuals through hard work, dedication, and an unwavering commitment to their craft. Passionate, creative, and audience-savvy YouTubers continue to show us what’s possible as the platform grows and changes.

Sawaram Suthar

Sawaram Suthar (Sam) is a Founding Director at Middleware. He has extensive experience in marketing, team building and operations. He is often seen working on various GTM practices and implementing the best ones to generate more demand. He has also founded a digital marketing blog - TheNextScoop.

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