Five Popular Marketing Apps for Real Estate Agents

Five Popular Marketing Apps for Real Estate Agents

If you're a real estate agent with a social media presence, you need to get on board with these top-rated apps to market your business.

With the ever-growing popularity of mobile and the internet, there's never been a better time to be an owner or broker of a real estate agency. As a licensed real estate agent, you can drive business towards your company while simultaneously earning an income in one of the highest-demand professions today. 

If you're a real estate agent with a social media presence, you need to get on board with these top-rated apps to market your business.

Facebook

Facebook is the largest social media network globally, and with social media marketing campaigns on the rise, it's essential for real estate agents to create a presence on this platform. With over 2 billion monthly active users, there's no better place to boost your business.

As a real estate agent, you can easily integrate your business with Facebook's advertising system by creating a Facebook business page for your real estate agency. With just a few simple steps, you can easily create your Facebook business page and boost your presence on this platform.

The benefits of using Facebook for marketing purposes are numerous. For one, Facebook serves as a place for consumers to find and connect with their favorite local businesses. But, more importantly, Facebook is the perfect place to run your real estate agent's social media campaigns.

The one major disadvantage of Facebook is that it's more of a mobile app than an actual website, which means you'll need to be active on your phone while out in the field. There are many fake accounts on Facebook, and it can be hard to tell which ones are contributing to the actual cause, so you'll have to be cautious if you're running Facebook campaigns.

Homes.com

If you're looking for a familiar real estate platform to market your business, look no further than Homes.com. With a long-standing track record in the real estate industry, this platform is trusted by over 60 million homebuyers and real estate agents.

Unlike most other home selling platforms, you don't have to create a separate business account to list or sell properties on Homes.com. Instead, you can sign in to your existing home listing account and start sharing your listings on the Homes.com platform.

The downs of Homes.com are that it's only available in the U.S. It can also be hard to navigate the Homes.com platform with a mobile device, as it has its user interface.

This real estate app also has a mobile app version with an intuitive user interface and easy access to listing information. However, Homes.com is a great place to start if you want to market your real estate business on a familiar platform.

BombBomb

While most real estate agents are more than happy to share links to their websites and social media pages, there's something to be said for being more creative with your marketing efforts. For example, why not share an exclusive offer or a special sneak peek of a listing to entice potential clients?

BombBomb is a fun, creative form of the social media marketing that allows you to create short videos and share them on various platforms such as YouTube, LinkedIn, and Facebook.

Once you've created a BombBomb video, you can share it with your friends and followers on Facebook, Twitter, and LinkedIn. In addition, you can share your BombBomb videos on other websites and blogs as well.

If you're interested in creating more engaging content, you can also create live stream videos.

BombBomb disadvantages are that you won't benefit from using it if you don't have a mobile phone and don't care about your viewers seeing an advertisement on their native real estate platforms. BombBomb also limits users to sharing a specific number of videos per month. This limits the relators' ability to market their property. 

Real Geeks

Real estate agents can sometimes be viewed as "nerds" by those outside their industry, but this perception doesn't have to be reality. With the rise of mobile technology, real estate agents are now embracing the digital world much more significantly than ever before.

Real Geeks is one of the most important platforms real estate agents can use to market their companies. This platform allows you to create interactive marketing experiences that engage and educate your customers, no matter where they are.

For example, if you own a property in California but plan to list it on the East Coast, Real Geeks can help you create a virtual tour of your property in 3D. As a customer is walking through the tour, you'll be able to keep them informed of any necessary repairs, updates, or renovations. Hence, they're fully aware of exactly what to expect when arriving at your property.

Real Geeks downs include; It's only available in the U.S., a relatively new platform, and quite expensive. However, Real Geeks is an exciting way for you to keep in touch with your customers and increase their trust in you.

Mailer Lite

It's essential for real estate agents to get in front of their target audience, and one of the best ways to do that is with email marketing campaigns. The problem most real estate agents face is that they don't have the time or resources to create and send out multiple emails per day. 

That's where Mailer Lite comes in. With this tool, you can create and manage your email campaigns without worrying about creating and sending emails manually.

For example, you can use Mailer Lite to easily schedule emails to go out every day at 3 p.m. using the Autoresponder feature. You can also use Mailer Lite to create automated follow-up sequences, such as sending a welcome email after a specific number of listings are sold. As a result, you'll have more time to focus on selling your services to the targeted customers who need them most.

Mailer Lite can be disadvantageous to real estate agents who don't have much experience with email marketing. However, if you're looking for a powerful tool that will enhance your business and help you gain more customers, this is the best option for you.

Wise Pelican

Postcards are a must-have for realtors. Wise Pelican is an app that can help you customize relator postcards as low as 75 cents. Wise Pelican also provides templates that users can utilize to customize their postcards. 

It also provides mailing lists based on the zip codes of the users' clients. With a great interface, real estate agents can create postcards to enhance the estate image and create awareness. 

An advantage of Wise Pelican is that it has a tracking system that helps realtors know the delivery status of their postcards. The user has to create an account to start customization. 

Summary

Marketing your real estate agency is an important part of growing your business. With the rise of mobile technology, it's easier than ever to market your business even when you're on the go. With these apps, you'll be able to create engaging and effective marketing campaigns that will help you reach even more potential clients who need your services. 

The right tool will help you stay organized and focused on growing your real estate business. That's the whole point of leading a successful Real Estate Website Hosting Company. Realtors should remember that Web Hosting Services is the number one element in their service package. 

Sam Makad is a business consultant. He helps small & medium enterprises to grow their businesses and overall ROI. You can follow Sam on Twitter, Facebook, and Linkedin.

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