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7 Festive Funnels: Advanced Holiday Conversion Strategies

7 Festive Funnels: Advanced Holiday Conversion Strategies

Looking to boost sales during the holiday shopping season? Begin planning your marketing funnels as soon as possible. While running PPC ads and posting on social media helps, you also need more strategic ways to guide your target audience to conversion. Setting up funnels helps you collect valuable data and

5 New Approaches in B2B Referral Strategies

5 New Approaches in B2B Referral Strategies

Referral programs aren't limited to B2C. Decision makers in the B2B industry also turn to trusted people while purchasing. A study by Salesforce highlights that 84% of B2B decision-makers start their buying process with a referral. But, how you approach B2C referral strategies vastly differs from running